Profile-matched formulas
Products scored against your skin type, concerns, and routine step.
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Skincare, body care, beauty supplements, and wellness — every product enriched with intelligence matched to your skin profile and routine goals. House edits and landmark beauty labels — then let AI shortlist what fits your skin.
Free delivery over £45AI profile matchingPatch-test friendly guidance
Dermatologist-informed formulasCruelty-free & vegan-friendly optionsPatch-test guidance on every productAI-matched to your skin profile30-day satisfaction promise
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Only departments with products in stock. Each photo, name, and price is from that product.
Skincare
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Cleansers
Gentle face & body cleansers
1 product
Toners & Essences
Prep, balance & first hydration
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Serums & Treatments
Actives for targeted concerns
6 products
Moisturisers
Hydration & barrier support
1 product
Night Creams
Overnight repair & recovery
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SPF & Sun Care
Daily UV protection
1 product
Exfoliants & Peels
Smoother-looking skin
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Eye Care
Delicate eye area
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Lip Care
Balms, treatments & SPF lips
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Masks & Weekly Care
Intensive treatments
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Blemish & Acne Care
Clarifying without stripping
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Anti-Aging & Firming
Lines, elasticity & radiance
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Brightening & Even Tone
Dark marks & dullness
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Sensitive & Redness
Calming, fragrance-light formulas
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Shaving & Post-Shave
Men's & women's shave care
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Makeup Prep
Primers & grip bases
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Routine Kits
Curated bundles
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Body Care
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Body Care
Lotions, scrubs & body concerns
1 product
Hand & Foot Care
Cracked skin & daily protection
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Bath & Shower
Washes, oils & soak rituals
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Deodorant & Freshness
Aluminium-free & sensitive options
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Self-Tan & Body Glow
Gradual tan & bronzing
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Hair & Scalp
Shop all hair & scalp →Makeup
Shop all makeup →Beauty Supplements
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Collagen & Beauty
Skin, hair & nail support
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Skin Vitamins
A, C, E & B-complex blends
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Biotin & Hair Nails
Strength from within
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Omega & Fatty Acids
Barrier & hydration from within
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Gut & Skin Probiotics
Microbiome balance
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Antioxidants
Environmental stress support
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Zinc & Minerals
Oil balance & skin clarity
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Beauty Multivitamins
Daily inside-out nutrition
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Keratin & Protein
Hair structure support
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Oral Hyaluronic
Hydration boost from within
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Wellness
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Sleep & Stress
Rest & recovery support
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Hydration & Electrolytes
Inside-out moisture
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Immunity Support
Seasonal wellness & resilience
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Energy & Vitality
Fatigue & daily performance
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Women's Wellness
Cycle & hormonal skin support
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Men's Wellness
Shave, stress & daily men's support
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Joint & Recovery
Mobility & post-workout recovery
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Why shop here
Wellness & recovery
Sleep, stress, and hydration support for skin that looks rested and resilient.
Clean ingredient focus
Transparent actives with cosmetic-safe guidance and patch-test reminders.
Refill subscriptions
Never run out — schedule refills on your cleanser, SPF, or supplements.
Inside-out approach
Pair topical skincare with collagen, vitamins, and gut health support.
Daily SPF emphasis
UV protection is non-negotiable — find weightless formulas for every skin type.
Sleep & stress wellness
Recovery support for skin that looks rested, not rushed.
Free delivery over £45Patch-test friendly guidanceAI profile matching
Free UK delivery
Orders from £45.00 ship free
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Staff picks
Customer favourites
Most loved by profiles like yours
Radiant Flow Scalp Brush — Two-Pack
Soft silicone wash-day scalp brush two-pack. Use gently with shampoo. Educational routines included. Not a medical treatment.
£12.99
Radiant Shelf Glowing Skin Serum
Achieve a luminous complexion with this serum. Infused with powerful ingredients to enhance your skin’s radiance.
£11.99
SKIN1004 Centella Soothing Skincare Set
Experience the calming benefits of Centella with this travel-friendly skincare set. Perfect for on-the-go hydration and skin relief.
£15.99
Korean Collagen Hydration Serum Collection
Revitalise your skin with this collagen-rich serum collection. Perfect for achieving a plump and hydrated complexion.
£13.99
AI shopping guide
Find your shortlist in under a minute
Tell us your skin type and focus — we rank products on this page for a cosmetic fit, then you can deepen it with the full assessment.
Ask the beauty assistant
AI picks on this page
Full quiz →Choose a skin type and focus to unlock ranked picks from the products below.
The shelf
Shop the full edit
Live catalogue from Radiant Shelf — filter by department, concern and routine step.
13 products
Radiant Flow Scalp Brush — Two-Pack
Soft silicone wash-day scalp brush two-pack. Use gently with shampoo. Educational routines included. Not a medical treatment.
£12.99
Radiant Shelf Glowing Skin Serum
Achieve a luminous complexion with this serum. Infused with powerful ingredients to enhance your skin’s radiance.
£11.99
SKIN1004 Centella Soothing Skincare Set
Experience the calming benefits of Centella with this travel-friendly skincare set. Perfect for on-the-go hydration and skin relief.
£15.99
Korean Collagen Hydration Serum Collection
Revitalise your skin with this collagen-rich serum collection. Perfect for achieving a plump and hydrated complexion.
£13.99
Collagen Infusion Beauty Serum
Revitalise your skin with this collagen-rich serum. Experience enhanced hydration and a youthful glow with every application.
£23.92
Daily Defence Moisturiser with SPF Protection
This moisturiser provides essential hydration while protecting your skin from harmful UV rays. Perfect for daily use, it leaves your skin feeling soft and nourished.
£22.00
Radiance Vitamin C Brightening Serum
This serum brightens and evens skin tone. Infused with Vitamin C, it helps to reduce dark spots and enhance radiance.
£33.60
Hydrating Cream Cleanser for Gentle Skin
This gentle cream cleanser deeply hydrates while effectively removing impurities. Perfect for maintaining a soft and radiant complexion.
£18.00
Champagne Glow Nourishing Body Oil
Indulge your skin with this luxurious body oil that leaves a radiant glow. Perfect for adding hydration and a touch of glamour to your daily routine.
£25.60
Hydrating Overnight Repair Cream
This overnight cream deeply hydrates and repairs your skin while you sleep. Wake up to a refreshed and revitalised complexion every morning.
£38.00
Calming Post-Shave Soothing Balm
This balm provides instant relief after shaving, calming irritation and redness. Infused with nourishing ingredients for a smooth finish.
£16.00
Cloud Soft Daily Sun Protection Cream
This lightweight sun protection cream offers daily hydration and UV defence. Perfect for all skin types, it leaves your skin feeling soft and protected.
£22.40
Brightening Vitamin C Body Lotion
This body lotion infuses your skin with Vitamin C for a radiant and youthful glow. It helps even skin tone and reduces the appearance of blemishes and fine lines.
£11.99
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Consultation feedback
Real routines, real results
Verbatim notes from people who completed the skin consultation — shown without staged portraits.
“As someone who wears makeup daily, I needed skincare that works under foundation. My primer step finally makes sense.”
“The match scores explained why each product fit. I finally understood where niacinamide belongs in my evening routine.”
“I stopped guessing at the shelf. The routine made sense for my combination skin and shaving — not a generic men's line.”